Place Brand Academics
Discover insights from leading academics in place branding through our collection of interviews with place brand researchers. Interviewees are selected via peer nomination, ensuring expertise and relevance in the field.
Salma Ghanem on District Identity and Place Branding in the Arab World
Explore Salma Ghanem's insights on district identity and place branding in the Arab World, highlighting unique challenges and strategies.
Alia El Banna on Identity and Belonging in Place Branding
Alia El Banna on authentic place branding, the impact of cultural mobility, and the value of global communication in marketing education.
Fabiana Mariutti on Brazil’s Place Brand Identity and Country Image
Fabiana Mariutti in this interview explores the multifaceted aspects of Brazil's complex place brand identity, image and country reputation.
Robert Govers
Meet Robert Govers, a renowned international place branding advisor and author, exploring his influential work on city, region, and country reputation, and his role in shaping place branding theory and practice.
Giannina Warren on Professionalizing Place Branding
Meet Giannina Warren, expert in place branding with a background in marketing, public relations and brand management. Giannina is launching the world's first MA...
Florida Clements on Place Identity and the Isle of Man
Looking for insights into place branding and its application in small island nations? Look no further than our interview with Florida Clements, a place...